A21-MIDWEST MIRAGE

For this project I designed a cover and brand guidelines for the AIGA  gala for 2026. The prompt we got was “Midwest Mirage” which was basically a weird cowboy aesthetic. We went with a grungy and hand made look that I think came out really well. I worked in a group of three (including me) and we were competing against 4 other teams. We ended up getting chosen for the gala.

THE PROCESS

So what I did in the project was-